Wednesday, February 18, 2009

To Be Simple is To Be Sublime

The move towards simplicity gathers momentum.

Harvard's Prof. Rosabeth Moss Kanter writes that the next big thing is simplicity itself. This view is absolutely spot-on - and right after my heart. I've long lamented the propensity of companies - particularly in the technology industry - to overengineer their products, and predicted that the tide will turn decisively toward simplicity. The trend towards simplicity has begun a while ago, and has been gathering momentum for some time now. Quite simply, that's the way to go.